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This guide will help Media Business students find and evaluate key resources needed to successfully complete their assessments.



This guide is for students enrolled in Media Business It will help you develop the core skills needed to find, evaluate, and reference information in your assessments.

In this guide you will:

  • Find key resources for Media Business
  • Plan a search to find information
  • Understand how to evaluate different sources
  • Find referencing resources

Key resources for Media Business


Media databases

Business and Marketing databases

Resource types


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Useful for providing an overview of a topic or issue. Contains background information and context and is very useful as a starting point for research - especially if you are new to a topic!

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Journal Articles

Contains the latest research on very specific topics and often contains in-depth analysis. Journal articles are published more quickly than books so can be used to find more up to date information.


Includes broadcasts, editorials and newspaper articles. News sources are a useful source of information for recent or current events or issues, as they and published very quickly (often daily). News sources also provide different perspectives on issues and events. 


Often contain specific information about a particular issue, event, industry area, region, trend or market. Most reports are written by or for governments, organisation or industry areas. 


Depending on your course, major or specialty, this could include creative works (e.g. films, music, audio tracks) or non-creative works (e.g. news broadcasts, online tutorials, animations or visualisations).


Many industries produce magazines that contain articles with insights and discussions of specific industry trends & developments, or showcase new works or innovations from people working in the industry. They can be found online or in print, and can be used to find information about an industry.


Images encompass a wide range of different types, including artwork, photographs, building plans & graphs. Different styles of images include stock images, artefacts, exhibits, infographics and more.